what we do

Vivid. Provocative. Useful.

Bergström’s approach is rich, timely and on the ground. Based on site visits, one-on-one interviews, media monitoring, online telephone and street polling, our research gets you closer. To spot trends first and enable you to stay ahead of your audience, we study the desires, needs, limitations and lifestyles of Chinese youth in tier one and lower tier cities on a regular basis.

To help you further target your customer knowledge, our team can develop custom solutions to suit your specific knowledge gaps.
Our abilities include:
Custom reports
Consulting
Analysis
Image library
Promotion reviews
Newsletters
Touchpoint audits
Q&A
Workshops